Beer Tourism on the Rise – Open Hop Fields 2024
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Beer Tourism on the Rise – Open Hop Fields 2024

23 Aug Beer Tourism on the Rise – Open Hop Fields 2024

Posted at 18:18h in Senza categoria by

On August 25, 2024, the event “Open Hop Fields” will take place, promoted by the Italian Beer Consortium together with Coldiretti, across agricultural breweries nationwide, and it is rapidly gaining popularity. Now in its second edition, the main goal is to bring the public closer to Italian agricultural beer by showcasing the production processes and promoting responsible consumption. During the day, participants will have an immersive experience: from hop harvesting to cutting the vines and manually separating the cones. Entertainment activities will also be organized for both adults and children, including concerts and shows for kids, with the opportunity to organize picnics featuring regional specialties and agricultural beer (more info on the website https://www.consorziobirraitaliana.it/).

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